Shanghai ProWine 2025 — New Horizons, New Opportunities

12 - 14 of November 2025

From November 12th to 14th, Shanghai once again became a global meeting point for the wine and spirits industry. ProWine Shanghai has rapidly evolved into one of Asia’s most influential trade fairs, bringing together producers, distributors, and market leaders from all over the world.

For F&I Beverages AG, this exhibition was not just another industry event — it was a gateway to new horizons. Throughout three intensive days, our team engaged with prospective partners, strengthened cooperation with long-standing clients, and explored the rapidly growing dynamics of the Asian market.

ProWine Shanghai stands out for its vibrant atmosphere, high level of professionalism, and forward-looking approach. It is a place where innovation meets tradition, where global brands connect with new audiences, and where the future of the beverage industry is shaped.

We are proud to have represented our portfolio at this remarkable exhibition and to contribute to the development of international cooperation. Shanghai continues to surprise, inspire, and open doors — and we are excited to be part of this journey.